Hope in the Fight Against Breast Cancer

Breast cancer evokes a lot of feelings when brought up, and rarely that feeling is hope.  October is breast cancer awareness month, and we want to remind all of our friends that we are making progress in our battle against cancer.  As to any story, there is good news and bad news.  We need to focus on the good news in order to move forward in the fight against breast cancer.

First the not-so-good part.  Breast cancer is still an extremely deadly diseases that has affected millions of women worldwide.  According to, approximately 1 in 8 women will develop breast cancer.  It is the second deadliest cancer among women after lung cancer. In Ireland over 680 women are killed every year by breast cancer.

Now for the good news!  We have made great strides to decrease the mortality rate of cancer and to find ways to detect it earlier. Scientists have discovered which genes can lead to breast cancer, allowing women with a high risk of cancer to be more proactive and prevent the disease before it starts. Incidence rates in women have decreased dramatically, due to finding. Always remember to check yourself regularly or remind your loved ones to do so!  If you’re not sure how to perform a self examination check out Breast Cancer Ireland’s video here.

Death rates from breast cancer among women declined by 36% from 1989 to 2012 according the the American Cancer Society.  If diagnosed with cancer, less than 11% of women are killed by the disease within 5 years of discovery.   Breast Cancer Ireland reported an increase in survival rates in the past five years from 75% to 82%.  Scientists and doctors have developed better, more personalised treatments.  More women are fighting off cancer and there are more breast cancer survivors than ever before.  

How to Help

There are hundreds of charities and nonprofits that accept donations.  Some charities are better than others.  We work closely with Breast Cancer Ireland and Breast Cancer Research.  Both are research-oriented charities who have made medical breakthroughs in the past decades.

It should be noted that a donation to the wrong charity can solve nothing.  You should always know where your money is going.  Please make sure your donations are going towards breast cancer research NOT breast cancer awareness.  We are all very aware of breast cancer, we’re past that.  Now let’s end it.    

We are beginning to win our fight against breast cancer.  To build on this success we need to make sure we are allocating money into the right hands.  There is light at the end of the tunnel, some of the most brilliant minds on the planet can and will find a cure.  This October let’s donate wisely so that one day breast cancer will be history.  

Sources: American Cancer Society, Breast Cancer Ireland,

Homelessness in Ireland: A National Crisis

There are a lot of homeless people in Dublin right now.  But you probably already knew that.  Especially if you have been on the internet in the past 30 days.  

This is a crisis.  The numbers are staggering.  News providers have published statistics.  Politicians have weighed in their plans to resolve it.  Charities have worked harder than ever to get those affected back on their feet.  

Here at LIKECHARITY we want to help you make sense of all this.  We also want to let you know how you can help.

The Facts:

According to Minister of Housing Simon Conveney, 228 were sleeping rough last week in Dublin.  Coveney says these figures are shocking.  The rate is continuing to grow.  The problem is not specific to Dublin, all of Ireland is affected by this crisis.  This has been a problem that has snowballed and is still gaining momentum.  Since 2015, only one of ten homeless individuals have been provided housing.  

Historically, homeless have flocked to Dublin due to its excellent support systems.  This crisis is something the city has not yet experienced.

Focus Ireland, a charity aimed to end homelessness, reports  that 6,525 people are homeless today in Ireland.   This is bad.  In fact that number has been described as the worst ever recorded.  Vulture funds and poor economic conditions continue to lead families and individuals to seek emergency accommodations or worse, sleep in the street.

What is being done?

Coveney believes this issue is due to lack of housing.  The good news is that last week the government pledged to provide 1,500 rapid housing units in an attempt to provide shelter for those sleeping rough.  Coveney also plead for empty convents and presbyteries to be offered as lodging for homeless in Dublin.  Churches have been asked to offer empty properties to help ease the country’s crisis.  

There are also some unorthodox ideas to solve the issue with lack of housing.  Former Dublin Lord Mayor Mary Freehill has suggested using ships to accommodate destitute individuals.  These “floatels” have been used for cities which lack the room to accommodate oil workers.  Although this solution may sound intriguing it is little more than a dream at this point.  

Who is helping?

Merchants Quay and Focus Ireland are two charities that do brilliant work in supporting the homeless of Dublin and Ireland, respectively.  Their good deeds do not end there, they also focus on preventing individuals from becoming homeless and offer rehabilitation support.  Check out their websites here and here.

As with any crisis, there are ways for you to help.

Whether it is volunteering some of your time or making a donation, your support can help both of these fantastic charities continue their work and help more people.  If you want to make a difference visit their websites to find ways you can help.  Additionally, anyone owning a vacant property or building can contact the Department of Housing.  As colder weather approaches, we need to look to ourselves to fight this problem.  Christmas season usually brings out the best in each other, so this season let’s help those who need it most.


How generous will Ireland be this year?

According to the World’s giving index and the Charities Aid Foundation Ireland was ranked the 3rd most giving country in the world per capita in 2014. But in 2015 however our country had fallen down to the 8th most generous country in the world and only making it the 37th most stranger-friendly. Although the proportion of people who give to charity or volunteer their time has made us the 3rd most selfless nation in Europe, our scores have slipped lately.

Here at LIKECHARITY we know that a lot of the times it is not the lack of desire to help that hinders people to give to charity. Sometimes it is the difficulty of reaching out or knowing where to begin supporting, that make people reluctant. It was out of this very notion our company was born. We wanted to make it easy for you, the public to donate to a cause you cared about. Another reason people can feel fearful to give to charities are the scandals about misplaced funds or over-the-top compensations for aid workers. This is of course a problem but it is important to remember that far more charities are honest and transparent than shady.

We have observed after 3 years partnering with over 300 charities that most of them out there, can be trusted. And we are happy to help these organisations reach more people through simple texts donations, DRTV and Online solutions.  We hope our work can also encourage you to donate a gift or your time to one of our wonderful charity partners. Whatever you can spare matters!

To name a few; Dogs Trust continue their persistent work finding neglected dogs new loving homes. Merchant Quay Ireland have the only 24 hour night cafe opened for the homeless in all of Ireland. And Sightsavers are working relentlessly to cure avoidable blindness for thousands each year. These hero organisations could not continue their valuable work without the support of the public and we are honoured to help them in their fight against injustice.

As summer is winding down more people tend to redirect their focus towards charity work or donations. We hope that this trend exceeds expectations this year! 2016 have been a whirlwind year and we can all use a little more sunshine. And nothing makes you feel happy like helping someone else, so let’s make 2016 our most generous year ever!


Source: The guardian, The Irish Times, The Journal

How to Capture the Millennial Consumer

By 2020, a new generation, Millennials, (generally considered to be anyone born between 1982 – 2004), will become the most prevalent generation in the workplace. It’s important as an organisation to understand that Millennials are not to be overlooked. They will soon be the generation with the most disposable income and, according to Bazaar, Millennials will have the most spending power of any generation. If your organisation is able to catch their attention and secure their donations while they are still relatively young, you have the potential to make lifelong consumers of them.

Millennials are often misunderstood as a generation that is self-centred and self-absorbed. But contrary to popular belief the millennials have proven to be quite the opposite. A staggering 84 percent gave to charity in 2014 according to research by the group Achieve. Millennials are also considered the most educated and culturally diverse group of all generations (Forbes).
There are a few things that stand out to Millennials when they consider buying a product or donating money. It’s important to ensure your organisation appeals to them through channels / modes of communication that suit their lifestyle. Here are a few specific triggers that grab millennials attention. 


•    Millennials rely heavily on reviews and they don’t care who the review comes from. If you are a charity, ensure that there are places where people can comment about the great work you do. This is likely to capture millennials’ attention.  

•    This is the first time in the world that a generation has grown up with modern technology. They are proficient and expect to use it in everything they do. It’s important to appeal to their proficiency. Make sure your website is user friendly; that it is easy to purchase your products, donate to your cause or get more information, etc. Being able to access information quickly and easily is important.

•    Millennials are accustomed to a world where, when they give their input, it’s taken into consideration. It is important to show your clients, especially millennials, that you hear what they are saying and are working towards a solution. They like to see change. Change is no longer taboo with them as it is in some other generations.

•    Being in the know is something this generation strives to do. By making your organisation as transparent as possible, you will be very appealing. Millennials like to know where their money is going and what it is being used for.


All in all, Millennials are the generation of the future. Luckily for us there are numerous studies done on the trends of this generation making their behaviour somewhat predictable. It is important as an organisation to do your own research on the topic, and include some market research to see how Millennials directly influence your business. At least now you have a good place to start.


How to Choose a Charity for Your Donation


Choosing the right charity to donate to can be daunting. In a world where there are thousands and they all do so much good, how do you decide which one is really the one for you? Here are a few things to consider that you may find useful on your quest for your perfect charity.

Often the thought of making a charitable donation is brought on by a personal experience; it may be through personal loss, cancer has touched almost everyone and the hope for a cure is unending. It may be through personal interest such as helping 3rd world countries learn how to farm, irrigate and provide food and subsistence in harsh environments. Many have strong, personal connections with the charity they support.

Charitable donations are about helping others; fulfilling a need, and improving a situation. As a donor this not only makes you feel like you have made a positive contribution, with very little effort or inconvenience. Many of us are willing donors and the easier the process the more likely we are to follow through. It can often be a spontaneous action, after hearing a moving story or advertisement that makes a person want to take action right at that moment. It makes the donor feel good about helping others and can boost a person’s morale.

With the above in mind, take a look at a few ideas that could lead you to your perfect charity.


1.     It’s important to know whom you are as person: what are your passions and hobbies; what is meaningful to you? This will help narrow the list down immediately. If you are a huge animal lover, maybe a charity that advocates animal rights or rehabilitations is right for you.

2.     What do you want to donate? Money, supplies, time? Of course, most charities will accept all of these but some are better for one of these things than others.

3.     How do you want to donate? Some charities utilize text-to-donate, some use strictly online and some use old school methods like the post.

4.     Do your research. It’s important that you are informed about the work that each charity you are considering does. If you like the results of your research, you may have found your ideal charity.

5.     If you want to provide consistent support and keep it simple, look for charities that allow subscription donations. This is where a set amount, which you determine, is taken every month and is a good way to ensure your favorite charity is taken care of on a regular basis.


It’s important to have a good list with a wide variety of charities when you begin this process. We have compiled a fantastic list of over 300 charities on our donation page. Take a look and when you find the right one, it’s easy to donate. Follow the link to start your search:

All in all, donating to charity is a great thing to do but donating to a charity that really speaks to you is even more fulfilling. It is our hope that you are able to find your perfect charity.